We will exceed our members’ expectations by anticipating their needs.

We will achieve a level of professionalism in a friendly, family atmosphere.

We will continuously provide innovative programs and services.

We will be dedicated to cleanliness, safety, and providing an environment conducive to our members’ health and well being.

We will treat each member/client with care and concern.

We will remember that our client is our best salesperson.

We will promote “FITNESS AS A LIFESTYLE.”

We will educate ourselves, our co-workers, and our members/clients.

We will maintain our certifications by earning continuing education credits keeping us and our training up-to-date and on the cutting edge of the industry.

We will maintain a high level of professionalism encompassing integrity, ethics, and pride.

We will operate as a team, with mutual respect and support.

We will deliver what we promise.

We will always be respectful to our members, our team mates and ourselves.  

We are Ladies and Gentlemen serving Ladies and Gentlemen.

A member is the most important person of our job.

A member is a person who comes to us with his/her wants, needs, and desires. It is our job to assist him/her and help him/her reach their goals.

A member is not an interruption of our work. He/she is the purpose of it.

A member is not just money in the bank. He/she is a human being with a name, feelings, and a goal.

Our members are the lifeblood of the club. They pay our wages and commissions. Without members, this club and our jobs would cease to exist.

A member is not dependent on us…we are dependent on them.

 

We value innovative and progressive programs and training techniques within our club and the industry.

We value innovative and progressive programs and training techniques within our club and the industry.

We value an environment conducive to the needs and wants of our members.

We value the honesty, energy, compassion, and strength of our co-workers.

We value hard work and teamwork.

We value integrity, strong ethics, pride and professionalism.